One of the important metrics to assess the success of an Instagram account is by analyzing the number of engagements it achieved for its posts. They exhibit how well your post performed in the market and how much were they appreciated by the audience. A higher engagement would mean that the audience appreciated your content, and proceeded to view your account or share or like your content, increasing the overall growth of your profile. It is very important for an individual or business to keep track of their engagements.